SUPERDIGITAL'S
PRIVACY
POLICY
Welcome to Superdigital!
We're a social and digital media creative agency passionate about crafting creative and effective campaigns for our clients. At Superdigital, we believe in transparency and respecting your privacy. This Privacy Policy outlines how Superdigital ("Superdigital," "we," "us," or "our") collects, uses, shares, and protects information. It applies to information we collect through our website www.superdigital.com, when you interact with us, when we provide services to our clients, and in our capacity as an employer.This policy is designed to be understandable and to help you make informed decisions. Whether you're a visitor to our website, a client, a potential client, or a member of our talented team, your privacy is important to us.
1. Our Commitment to Your Privacy
At Superdigital, we respect your privacy and are committed to protecting the personal information you share with us. This policy applies to:
Our Employees and Applicants:
Information collected during your employment or application process.
Our Clients and Prospective Clients:
Information collected in the course of providing our social media and digital advertising services.
Our Website Visitors:
Information collected when you visit our website, interact with our online content, or subscribe to our communications.By interacting with Superdigital in any of these capacities, you agree to the terms of this Privacy Policy.
2. What Information We Collect and How
We collect information to operate effectively and provide you with the best possible services and experiences. The type of information we collect depends on your relationship with us.
2.1. Information You Provide Directly:
Prospective Employees and Employees:
Application Information: Resumes/CVs, cover letters, contact details (name, email, phone number, address), employment history, education, references, and any other information you voluntarily provide during the application and recruitment process.
Employment Information:
Once employed, we collect information necessary for the employment relationship, such as your Social Security number or other national identifier, bank account details for payroll, emergency contact information, performance evaluations, and other human resources data. This information is handled with an additional layer of confidentiality as outlined in your employment agreement and internal data protection policies.
Clients and Prospective Clients:Contact and Business Information:
Names, email addresses, phone numbers, company names, job titles, billing and payment information, and details about your advertising and marketing needs.
Campaign Information:
Information and assets you provide for the creation, execution, and management of your advertising campaigns, which may include your own customer data shared under appropriate data processing agreements.Communication Records: Records of your communications with us, including emails, meeting notes, and project discussions.
Website Visitors:
Contact Forms and Subscriptions: Name, email address, company name, and any other information you provide when you fill out a contact form, subscribe to our newsletter, download resources, or request information.Event Registrations: Information you provide when registering for webinars, workshops, or other events hosted by Superdigital.
2.2. Information We Collect Automatically:
Website Usage Data: When you visit our website at www.superdigital.com we may automatically collect information about your device and your interaction with our site. This can include your IP address, browser type, operating system, referring URLs, pages viewed, links clicked, and the dates and times of your visits.
Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to collect website usage data, remember your preferences, and improve your experience. For more details, please see our "Cookies and Tracking Technologies" section below.
Client Campaign Data (Aggregated and Anonymized): In the course of running advertising campaigns for our clients, we may collect aggregated and anonymized data about campaign performance, audience engagement, and ad interactions through third-party advertising platforms (e.g., Meta, Google, LinkedIn, TikTok). This data is used to optimize campaigns and report to clients and does not typically identify individuals directly to Superdigital, though the platforms themselves have their own privacy policies.
2.3. Information from Third Parties:
- Recruitment:
We may receive information from recruiters, background check providers (with your consent), or publicly available sources like LinkedIn in connection with your application for employment.
- Client Services:
We may receive information from third-party platforms or partners as necessary to provide our services to clients, always in accordance with applicable data sharing agreements.
- Analytics and Advertising Partners:
We may receive aggregated or de-identified information from third-party analytics and advertising partners about website traffic and ad campaign performance.
3. How We Use Your Information
We use the information we collect for various purposes, depending on your relationship with us:
3.1. For Prospective Employees and Employees:
Recruitment and Hiring:
To evaluate your application, communicate with you, conduct interviews, and complete the hiring process.
Employment Administration:
To manage payroll and benefits, conduct performance reviews, comply with legal obligations, ensure workplace safety, and for other internal human resources purposes.Internal Communications: To communicate with you regarding company news, policies, and work-related matters.
3.2. For Clients and Prospective Clients:
Service Provision:
To provide, manage, and optimize our social media and digital advertising services.
Communication:
To communicate with you about your projects, provide updates, respond to inquiries, and send invoices.
Account Management:
To manage your account, provide customer support, and maintain our business relationship.
Marketing and Business Development (with your consent where required):
To send you information about our services, industry insights, and events that we believe may be of interest to you. You can opt-out of these communications at any time.
Improving Our Services:
To analyze trends, gather feedback, and improve the quality and effectiveness of our services.
3.3. For Website Visitors:
Website Operation and Improvement:
To operate, maintain, and improve our website, ensuring it is user-friendly and functions correctly.
Personalization:
To personalize your experience on our website and remember your preferences.
Analytics:
To understand how visitors use our website, what content is popular, and how we can enhance user experience.
Responding to Requests:
o respond to your inquiries submitted through contact forms or other communication channels.
Marketing (with your consent where required): To send you newsletters, promotional materials, or other information if you have opted-in to receive them.
3.4. Legal and Security Purposes (for all):
Compliance:
To comply with applicable laws, regulations, legal processes, or government requests.
Security:
To protect the security and integrity of our systems, data, employees, clients, and website.
Dispute Resolution:
To resolve disputes and enforce our agreements.
4. How We Share Your Information
Superdigital does not sell your personal information. We may share your information in the following circumstances:
Service Providers:
We may share information with trusted third-party service providers who assist us in operating our business and providing our services. These may include IT and hosting providers, payroll processors, benefits administrators, CRM platforms, analytics providers, email marketing services, and payment processors. These providers are contractually obligated to protect your information and use it only for the purposes for which we disclose it to them.
Advertising Platforms and Partners (for Client Campaigns):
When managing client advertising campaigns, we necessarily share campaign information and instructions with advertising platforms (e.g., Meta, Google, LinkedIn, TikTok). This sharing is integral to providing our services. These platforms have their own privacy policies governing their use of data.
Clients (Aggregated or Anonymized Data):
We provide clients with reports on their campaign performance, which may include aggregated or anonymized data derived from various sources.Legal Requirements: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to (a) conform to the edicts of the law or comply with legal process served on Superdigital; (b) protect and defend the rights or property of Superdigital; or (c) act under exigent circumstances to protect the personal safety of users of Superdigital, or the public.
Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or other sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such deal and outline your choices in that event.
With Your Consent:
We may share your information for other purposes with your explicit consent. For employees, specific consents may be requested for certain data processing activities.
5. Data Security
We take the security of your information seriously. Superdigital implements reasonable and appropriate technical, administrative, and physical safeguards to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures include:Restricting access to personal information to authorized personnel only.Using encryption for sensitive data where appropriate.
Regularly reviewing and updating our security practices.
Providing data privacy and security training to our employees.
However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
6. Your Rights and Choices
Depending on your location and applicable law (such as GDPR, CCPA/CPRA), you may have certain rights regarding your personal information. These rights may include:
Access:
The right to request access to the personal information we hold about you.
Rectification:
The right to request correction of inaccurate or incomplete personal information.Erasure (Right to be Forgotten): The right to request deletion of your personal information, subject to certain exceptions.
Restriction of Processing:
The right to request that we restrict the processing of your personal information under certain conditions.Data Portability: The right to request a copy of your personal information in a structured, commonly used, and machine-readable format.
Objection: The right to object to our processing of your personal information, particularly for direct marketing purposes.
Withdrawal of Consent: If we are processing your personal information based on your consent, you have the right to withdraw that consent at any time.
Exercising Your Rights:
Employees:
Please contact HR@superdigital.com to exercise your rights regarding your employment data.
Clients, Prospective Clients, and Website Visitors:
To exercise any of these rights, or if you have questions about our privacy practices, please contact us at legal@superdigital.,com.
Marketing Communications: You can opt-out of receiving marketing emails from us by clicking the "unsubscribe" link at the bottom of our emails or by contacting us directly.
We will respond to your requests in accordance with applicable data protection laws. We may need to verify your identity before processing your request.
Please note that some of these rights may be limited, for example, if fulfilling your request would adversely affect other individuals or our legal obligations.
7. Cookies and Tracking Technologies
Our website uses cookies and similar technologies (like web beacons or pixels) to enhance your Browse experience, analyze site traffic, and understand where our audience is coming from.
What are Cookies? Cookies are small text files stored on your device (computer, tablet, mobile) when you visit certain websites.
How We Use Cookies:Essential Cookies: Necessary for the website to function properly (e.g., remembering your cookie consent preferences).
Performance and Analytics Cookies:
Help us understand how visitors interact with our website by collecting and reporting information anonymously (e.g., Google Analytics).
Functionality Cookies: Allow the website to remember choices you make (such as your user name, language, or the region you are in) and provide enhanced, more personal features.
Marketing/Targeting Cookies (if applicable): Used to deliver advertisements more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. (Superdigital may use these for its own marketing or facilitate their use by clients on their respective campaigns through advertising platforms).
Your Choices: Most web browsers allow you to control cookies through their settings. You can set your browser to block or alert you about these cookies, but some parts of the site may not then work. For more information on how to manage cookies, visit the help pages of your browser. You can also opt-out of certain analytics and advertising tracking directly with the third-party providers (e.g., Google Analytics Opt-out Browser Add-on).
8. Children's Privacy
Our services and website are not directed at children under the age of 16 (or a higher age threshold where applicable by local law). We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child without appropriate parental consent, we will take steps to delete it as soon as possible. If you believe we might have any information from or about a child, please contact us at legal@superdigital.com.
9. International Data Transfers
Superdigital is based in the United States. If you are accessing our website or services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States and other countries where our service providers are located. Data protection laws in these countries may differ from those in your country of residence.
When we transfer personal information across borders, we take appropriate measures to ensure that your information is protected in accordance with this Privacy Policy and applicable laws. For transfers of data from regions like the European Economic Area (EEA), UK, or Switzerland, this may include using Standard Contractual Clauses or other approved mechanisms.
10. Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements, and to resolve disputes.Employee Data: Retained in accordance with our internal data retention policies and legal obligations related to employment records.Client Data: Retained for the duration of the client relationship and for a reasonable period thereafter as necessary for our legitimate business purposes and legal obligations.Website Visitor Data: Retained for as long as necessary to provide you with requested information or services, or as long as you remain subscribed to our communications, and then for a reasonable period for analytical purposes.When personal information is no longer needed, we will securely delete or anonymize it.
11. Third-Party Links
Our website may contain links to other websites not operated or controlled by Superdigital ("Third-Party Sites"). The information that you share with Third-Party Sites will be governed by the specific privacy policies and terms of service of the Third-Party Sites and not by this Privacy Policy. By providing these links we do not imply that we endorse or have reviewed these sites. Please contact the Third-Party Sites directly for information on their privacy practices and policies.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws. We will post any changes on this page with an updated "Last Updated" date. If we make material changes, we will provide more prominent notice, such as by posting a notification on our website or sending you an email (if we have your email address). We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
13. Contact UsIf you have any questions, concerns, or complaints about this Privacy Policy or our data handling practices, or if you wish to exercise any of your rights, please contact us:
Superdigital:
legal@superdigital.com
By phone: (561) 203-9437
Address:
1200 North Federal Highway, #300 Palm Beach County Boca Raton, FL 33432
For employee-specific privacy inquiries, please contact: HR@Superdigital.com. We are committed to working with you to obtain a fair resolution of any complaint or concern about privacy. If, however, you believe that we have not been able to assist with your complaint or concern, you may have the right to lodge a complaint with your local data protection authority.